Apollo Vredestein is enhancing its European agricultural tyre production activities at its Enschede factory in the Netherlands by bringing a new 104-inch tyre press
into service in mid-March.
The demand for Vredestein Traxion XL tractor tyres is growing strongly in Europe and North America. This increasing demand is initiated both from end-users such as agricultural contractors and farmers, and from agricultural machinery manufacturers fitting tyres as part of their OEM strategy.
As the new generation of tractors become larger, stronger and heavier, Apollo Vredestein has responded with a range of innovative tyre solutions. The high-end range meets the latest requirements for traction, comfort, durability and soil protection. A good example is the award-winning Vredestein Traxion Optimall tyre featuring VF technology, which allows for better performance in the field at lower
tyre pressures.
The newly installed tyre press will mainly produce tractor tyres for the XL segment (diameter up to 2.30 m and weight up to 550 kg), suitable for tractors between 200 and 500 hp. The commissioning of the press in Enschede represents a significant increase in capacity for this tyre segment.
The new tyre press is the first part of a 5-year investment programme in the production facilities for agricultural tyres in Enschede. With this expansion, Apollo Vredestein aims to increase availability of its premium product range in Europe and realise further international market share growth.
Photo captions:
Photo of tyre just produced, opened mould cover, still steaming in the press
For more information please contact:
Robbert Holtkamp | Marketing Communications OHT Europe
T: +31 6 1507 6475
E: robbert.holtkamp@apollotyres.com
About Apollo Vredestein
Apollo Vredestein BV designs, manufactures and sells top-quality tyres for passenger cars, two-wheelers and commercial vans, as well as a range of agricultural and industrial tyres, through its locations in Europe and the USA. Apollo Vredestein is part of Apollo Tyres Ltd, an international tyre major with manufacturing units in India, the Netherlands and Hungary. Apollo Tyres Ltd markets products under its two global brands Apollo and Vredestein.
The company's products are available in over 100 countries through a vast network of branded, exclusive and
multi-product outlets.